# 10DLC registration

> Register your business brand and SMS campaigns with US carriers so your texts are delivered, then use the approved campaigns when you send.

- Section: Using the app (manual) › SMS & messaging
- Web page: https://docs.biglysales.com/manual/10dlc-registration
- Video: placeholder — "Registering for 10DLC step by step" (not yet recorded)

**10DLC** (10-digit long code) is the US carrier system for business texting from regular 10-digit phone numbers. Before carriers deliver your texts, you register two things:

1. **A brand**: your business, with its legal details.
2. **One or more campaigns**: what kind of messages you send, with sample messages and how people opt in and out.

Once a campaign is approved, you can buy texting numbers and send [SMS campaigns](https://docs.biglysales.com/manual/sms-campaigns.md) using its approved messages. Carriers, not Bigly, approve or reject registrations, and their review can take some time.

## Before you start

Have these ready:

- Your company's legal name, address, website and business phone.
- Your **EIN** (US tax ID), unless you're a sole proprietor. Public companies also need their stock symbol and exchange.
- A contact person's name, email and mobile number.
- A privacy policy and terms page on your website, and a clear description of how people agree to get your texts.

## Add your brand

1. Go to **SMS › 10DLC** and open the **Brands** tab.
2. Click **Add Brand**.
3. Choose the **Registration provider**, if you're offered more than one.
4. Choose the **Entity Type**: **Sole Proprietor**, **Private Company**, **Public Company**, **Non-Profit** or **Government**.
5. Fill in the company details: **Company Name**, **Display Name**, **Business Phone**, **Email**, the address, **Country**, **Vertical** and **Website**.
6. Fill in the contact person: **First Name**, **Last Name** and **Mobile Phone**.
7. Enter the **EIN** and **EIN Issuing Country**, and for public companies the **Stock Symbol** and **Stock Exchange**.
8. Click **Create Brand**.
9. In the brands table, click **Submit** to send the brand for registration.

The table shows the brand's status, **Identity** status and **Vetting** status. Click **Fetch Status** to get the latest status.

### Sole proprietors: verify your phone

Sole proprietor brands must confirm the mobile number on the brand.

1. Click **Verify Phone** on the brand.
2. Click **Send Verification Code**. A 6-digit code is texted to the mobile number.
3. Enter the code and click **Verify Code**. You'll see **Phone Verified!** when it's done.

### Vetting

Brands that aren't sole proprietors can register **Low Volume Mixed** campaigns straight away. Other campaign types, such as **Marketing**, need the brand to be vetted first.

1. Wait until the brand's identity is verified.
2. Click **Request Vetting** and choose a vetting provider.
3. Use **Refresh Vetting** to check the result. A vetting score appears when it's done.

## Register a campaign

1. Open the **Campaigns** tab and click **Register New Campaign**.
2. Work through the four steps, clicking **Continue** after each.
3. **Campaign Type**: enter a **Campaign Name**, choose your **10DLC Brand**, and pick the category that matches your messages: **Marketing**, **Customer Care**, **Notifications**, **Low Volume Mixed** or **Security Alerts**. Bigly checks whether your brand qualifies for that type.
4. **Campaign Description**: describe, clearly and honestly, what you'll send (at least 40 characters). Tick **Messages contain links (URLs)** or **Messages contain phone numbers** if they do.
5. **Sample Messages**: add at least two examples of real messages (at least 20 characters each). Click **Add New Message** for more, and use **Insert Variables** for personal details such as first names.
6. **Compliance Details**: fill in your opt-in, opt-out and help keywords and the automatic replies for each, your **Opt-in Process**, **Consent Method** and **Message Frequency Type**, and your **Privacy Policy URL** and **Terms & Conditions URL**. Tick the boxes that apply, such as **Pricing Disclosure** and **Carrier Disclaimer**, and **I agree to the Terms & Conditions**.
7. Click **Submit for approval**.

If you saved a campaign without submitting it, click **Submit for approval** on its row in the campaigns table.

> [Screenshot placeholder: Register campaign, compliance step — The Register 10DLC SMS Campaign wizard on the Compliance Details step, with opt-in keywords START, YES, opt-out keywords STOP, UNSUBSCRIBE, help keywords HELP, INFO, the Consent Method set to Online Form and the privacy and terms URL fields.]

Carriers reject vague descriptions, sample messages that don't match the category, and missing opt-out wording. Make your samples look like the texts you'll really send, include your business name, and add *Reply STOP to unsubscribe*.

## Check status and fix rejections

Click **Fetch Status** on a campaign to get the latest status. Common statuses:

| Status | Meaning |
|---|---|
| **pending** / **pending review** / **carriers review** | Waiting for review. |
| **active** | Approved. You can use it to buy numbers and send. |
| **updates required** / **rejected** | Not approved. Click **Edit & Resubmit**, fix what was flagged, and click **Save & Resubmit**. |
| **suspended**, **canceled**, **expired** | No longer usable. Contact support. |

You can't edit a submitted campaign while it's under review or after it's approved. For brands and campaigns that are already registered, edits are saved in Bigly only and aren't sent to the carriers, except when you use **Edit & Resubmit**.

## Already registered somewhere else?

If your brand or campaign is already registered with your provider, click **Import from provider** instead of registering again. Import works for some providers only; the screen tells you if yours isn't supported.

## Related

- [SMS campaigns](https://docs.biglysales.com/manual/sms-campaigns.md)
- [Phone numbers](https://docs.biglysales.com/manual/phone-numbers.md)
- [Compliance overview](https://docs.biglysales.com/manual/compliance-overview.md)

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All documentation pages: https://docs.biglysales.com/llms.txt